Melanie Saladino, Direct Response Copywriter Posts

Blogging Tips

Survive Your Layoff eBookYou’ve written several drafts of your personal development book and you’re almost ready to launch it out into the world. But before you do, here are five polishing tips to make sure your book connects with buyers and holds the attention of your readers.

Only 10% of readers will read a book from cover to cover. Using these tips will keep Read More Book Creation: Writing Strategies to Connect with Buyers and Readers

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© 2013-2015 Melanie Saladino. All rights reserved. WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: “Direct-response copywriter and strategic messaging coach, Melanie Saladino, teaches entrepreneurs how to stand out in a crowded marketplace using the power of your voice. Get your FREE "Well Said!" mini-book… 9 Ways to Find Your Voice, Share Your Message, and Make More Money at www.MelanieSaladino.com

Write Your Expert Book

Credibility BuilderEstablishing credibility is an essential element of building a strong brand and growing your client base. It helps you get new coaching clients and keep existing ones. In this article, I answer the six most common questions coaches have about building their credibility, especially if they are new to the industry. Read More Building Credibility: 6 Most Common Questions Coaches Ask

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© 2013-2015 Melanie Saladino. All rights reserved. WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: “Direct-response copywriter and strategic messaging coach, Melanie Saladino, teaches entrepreneurs how to stand out in a crowded marketplace using the power of your voice. Get your FREE "Well Said!" mini-book… 9 Ways to Find Your Voice, Share Your Message, and Make More Money at www.MelanieSaladino.com

Credibility Reputation

In his wildly popular manifesto on persuasion, Blair Warren said,

People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions and help them throw rocks at their enemies.

To help you instantly master this timeless advice, I offer my own interpretation… a teeny, tiny course in persuasion, the illustrated version. Read More A Teeny, Tiny Course in Persuasion

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© 2013-2015 Melanie Saladino. All rights reserved. WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: “Direct-response copywriter and strategic messaging coach, Melanie Saladino, teaches entrepreneurs how to stand out in a crowded marketplace using the power of your voice. Get your FREE "Well Said!" mini-book… 9 Ways to Find Your Voice, Share Your Message, and Make More Money at www.MelanieSaladino.com

Persuasion

Business Potential and PowerMicro business development is more than a way to generate a paycheck.  It’s a way to touch another person’s life in a lasting way.  My business journey is dotted with businesses that I have loved and cuddled like they were my own children. Some of my favorites were: creating invitations for brides, running a daycare, and teaching marketing to service businesses.

Invitations that I made are carefully glued into memory books, my daycare students still remember life lessons that I taught them, and my marketing clients rely on me to hold them to higher standards of excellence.  My goal is to take my clients from merely running a business, into the lasting role of successful entrepreneur by teaching proven success strategies. Read More Do Me a Favor: Getting out of the Anti-Business

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© 2013-2015 Melanie Saladino. All rights reserved. WANT TO USE THIS ARTICLE IN YOUR EZINE OR WEB SITE? You can, as long as you include this complete blurb with it: “Direct-response copywriter and strategic messaging coach, Melanie Saladino, teaches entrepreneurs how to stand out in a crowded marketplace using the power of your voice. Get your FREE "Well Said!" mini-book… 9 Ways to Find Your Voice, Share Your Message, and Make More Money at www.MelanieSaladino.com

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